The Spaghetti 2 Strategy Podcast is a weekly show hosted
by Bill Walker and Gregg Lawrence.

Watch the Latest Episode

Get More Customers for FREE: The 10-10-10 Challenge

Stop spending money on ads! Seriously...stop!

Everything you've been told about getting customers is backwards. You were told to spend money you don't have on ineffective ads, and it's slowly killing your business.

The truth? The customers you get for free stick around longer than the ones you bought.

In this episode of Spaghetti 2 Strategy, Bill and Gregg break down the only three ways to acquire customers for free. No big marketing budget required!

The three groups hiding in plain sight:

👥 People You Already Know: Past customers, old leads, and forgotten prospects sitting in your database. Sometimes your next customer isn't someone you need to find. It's someone you need to reconnect with.

🤝 People You Can Meet: Referrals, networking, and strategic partnerships. Who already has relationships with the people you want as customers?

🔍 People Who Can Find You: Social media, reviews, helpful content, and local visibility. You don't have to be famous. You have to be familiar.

Then take the 10-10-10 Challenge:

This week, create 30 opportunities for attention without spending a dime on ads — 10 people you know, 10 people you can meet, and 10 ways to be found.

Advertising buys attention. But attention also buys attention.

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See you in the next episode!

Ideas Don't Work Until You Do

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Want to Bring Us Your Business Challenge?

Bring Us Your Business Challenge

We are looking for entrepreneurs, creators, and small business owners who are willing to have a real conversation regarding what's happening inside their business.

If you're willing to speak openly about where you feel stuck, Bill & Gregg may be able to help you identify the bottleneck and explore strategies for turning your business spaghetti into something you can execute.

You Might Be a Good Fit If?

  • You have too many ideas and need help choosing the right priority.

  • Your marketing feels scattered, inconsistent, or ineffective.

  • You want to start a new business but aren't sure what to do first.

  • You're trying to finish a book, album, course, collection, or other major creative project of work.

  • You're preparing to launch a product, service, community, course, or new offer.

  • You're stuck between several possible directions.

  • You know something needs to change, but you haven't clearly identified the real bottleneck.

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